Effects of the Swiss retailers' strategy on the governance structure of fresh food products supply chains

On the initiative of the two main retailers, the structure of the Swiss food supply chains has changed in depth, with the construction of "normed systems," characterized by quality insurance guarantees and of "partnerships" with alliances of producers and processing companies. Th...

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Veröffentlicht in:Agribusiness (New York, N.Y.) N.Y.), 2005-03, Vol.21 (2), p.237-252
Hauptverfasser: Reviron, S, Chappuis, J.M
Format: Artikel
Sprache:eng
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