Experiments with Incentives in Telephone Surveys
In an effort to counter the problem of noncooperation, survey organizations are offering incentives to respondents with increasing frequency, some at the outset of the survey, as has traditionally been done in mail surveys, and some only after the person has refused, in an attempt to convert the ref...
Gespeichert in:
| Veröffentlicht in: | Public opinion quarterly 2000-07, Vol.64 (2), p.171-188 |
|---|---|
| Hauptverfasser: | , , |
| Format: | Artikel |
| Sprache: | eng |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
| container_end_page | 188 |
|---|---|
| container_issue | 2 |
| container_start_page | 171 |
| container_title | Public opinion quarterly |
| container_volume | 64 |
| creator | SINGER, ELEANOR VAN HOEWYK, JOHN MAHER, MARY P. |
| description | In an effort to counter the problem of noncooperation, survey organizations are offering incentives to respondents with increasing frequency, some at the outset of the survey, as has traditionally been done in mail surveys, and some only after the person has refused, in an attempt to convert the refusal. This article reports on a series of experiments carried out over a period of about 2 years with a monthly telephone survey, the Survey of Consumer Attitudes, in an effort to increase response rates or reduce interviewer effort. We report on experiments with prepaid versus promised incentives; advance letters; and advance letters with prepaid incentives; and we also report on the effects of incentives on response quality, sample composition, response bias, interviewer and respondent expectations, and costs. |
| doi_str_mv | 10.1086/317761 |
| format | Article |
| fullrecord | <record><control><sourceid>jstor_proqu</sourceid><recordid>TN_cdi_proquest_miscellaneous_734245123</recordid><sourceformat>XML</sourceformat><sourcesystem>PC</sourcesystem><jstor_id>3078814</jstor_id><sourcerecordid>3078814</sourcerecordid><originalsourceid>FETCH-LOGICAL-c512t-bc7581243baf181fbb415571c7dbd02058833399871a776da4ed16e2aae803b63</originalsourceid><addsrcrecordid>eNqN0V1rFDEUBuAgit1W_QUiQyv1ajQnJ5-XUqotLPWr0qU3ITOTobPOzqzJTG3_fVNmaUWompsQ3odzwjmEvAD6FqiW7xCUkvCIzECgygUiPCYzShFzlGyxRbZjXNJ0GGdPyRZQozkimxF6eLX2oVn5bojZr2a4yI67Mj2aSx-zpstOfevXF33ns29juPTX8Rl5Urs2-uebe4d8_3B4enCUzz99PD54P89LAWzIi1IJDYxj4WrQUBcFByEUlKoqKsqo0BoRjdEKXPp55bivQHrmnNcUC4k75M1Udx36n6OPg101sfRt6zrfj9Eq5IynVpjk_l-lpIBG8f-B1DBu2D8haiOpUSbB3T_gsh9Dl-ZiGXAl1VRt7yEEUqNKg2Bw37MMfYzB13ad1uLCtQVqb1dspxUn-GpTbixWvvqNTTtN4PUGuFi6tg6uK5t470BwgNs6Lye2jEMf7mKkSmvgKc6nuImDv7qLXfhhpUIl7NHi3H45OZ-fLT6f2a94Ay6LwTg</addsrcrecordid><sourcetype>Aggregation Database</sourcetype><iscdi>true</iscdi><recordtype>article</recordtype><pqid>1683783321</pqid></control><display><type>article</type><title>Experiments with Incentives in Telephone Surveys</title><source>Worldwide Political Science Abstracts</source><source>Sociological Abstracts</source><source>Periodicals Index Online</source><source>EBSCOhost Business Source Complete</source><source>Jstor Complete Legacy</source><source>EBSCOhost Political Science Complete</source><source>Oxford University Press Journals All Titles (1996-Current)</source><creator>SINGER, ELEANOR ; VAN HOEWYK, JOHN ; MAHER, MARY P.</creator><creatorcontrib>SINGER, ELEANOR ; VAN HOEWYK, JOHN ; MAHER, MARY P.</creatorcontrib><description>In an effort to counter the problem of noncooperation, survey organizations are offering incentives to respondents with increasing frequency, some at the outset of the survey, as has traditionally been done in mail surveys, and some only after the person has refused, in an attempt to convert the refusal. This article reports on a series of experiments carried out over a period of about 2 years with a monthly telephone survey, the Survey of Consumer Attitudes, in an effort to increase response rates or reduce interviewer effort. We report on experiments with prepaid versus promised incentives; advance letters; and advance letters with prepaid incentives; and we also report on the effects of incentives on response quality, sample composition, response bias, interviewer and respondent expectations, and costs.</description><identifier>ISSN: 0033-362X</identifier><identifier>EISSN: 1537-5331</identifier><identifier>DOI: 10.1086/317761</identifier><identifier>PMID: 10984332</identifier><identifier>CODEN: POPQAE</identifier><language>eng</language><publisher>Oxford: Oxford University Press</publisher><subject>Attitude surveys ; Consumer attitudes ; Consumer behavior ; Consumers ; Cooperation ; Data collection ; Deferred expenses ; Demography ; Denial ; Design ; Experiments ; Financial incentives ; History, theory and methodology ; Households ; Incentive pay ; Incentives ; Interviews ; Methodology ; Methodology (Data Collection) ; Opinion polls ; Polls & surveys ; Prepaid services ; Prepayments ; Public opinion ; Research Responses ; Response rates ; Sociology ; Statistical analysis ; Studies ; Survey data ; Surveys ; Telemarketing ; Telephone Surveys ; Telephones</subject><ispartof>Public opinion quarterly, 2000-07, Vol.64 (2), p.171-188</ispartof><rights>Copyright 2000 American Association for Public Opinion Research</rights><rights>2001 INIST-CNRS</rights><rights>Copyright University of Chicago, acting through its Press Summer 2000</rights><lds50>peer_reviewed</lds50><woscitedreferencessubscribed>false</woscitedreferencessubscribed><citedby>FETCH-LOGICAL-c512t-bc7581243baf181fbb415571c7dbd02058833399871a776da4ed16e2aae803b63</citedby></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktopdf>$$Uhttps://www.jstor.org/stable/pdf/3078814$$EPDF$$P50$$Gjstor$$H</linktopdf><linktohtml>$$Uhttps://www.jstor.org/stable/3078814$$EHTML$$P50$$Gjstor$$H</linktohtml><link.rule.ids>314,780,784,803,27869,27924,27925,33774,33775,58017,58250</link.rule.ids><backlink>$$Uhttp://pascal-francis.inist.fr/vibad/index.php?action=getRecordDetail&idt=1154111$$DView record in Pascal Francis$$Hfree_for_read</backlink><backlink>$$Uhttps://www.ncbi.nlm.nih.gov/pubmed/10984332$$D View this record in MEDLINE/PubMed$$Hfree_for_read</backlink></links><search><creatorcontrib>SINGER, ELEANOR</creatorcontrib><creatorcontrib>VAN HOEWYK, JOHN</creatorcontrib><creatorcontrib>MAHER, MARY P.</creatorcontrib><title>Experiments with Incentives in Telephone Surveys</title><title>Public opinion quarterly</title><addtitle>Public Opin Q</addtitle><description>In an effort to counter the problem of noncooperation, survey organizations are offering incentives to respondents with increasing frequency, some at the outset of the survey, as has traditionally been done in mail surveys, and some only after the person has refused, in an attempt to convert the refusal. This article reports on a series of experiments carried out over a period of about 2 years with a monthly telephone survey, the Survey of Consumer Attitudes, in an effort to increase response rates or reduce interviewer effort. We report on experiments with prepaid versus promised incentives; advance letters; and advance letters with prepaid incentives; and we also report on the effects of incentives on response quality, sample composition, response bias, interviewer and respondent expectations, and costs.</description><subject>Attitude surveys</subject><subject>Consumer attitudes</subject><subject>Consumer behavior</subject><subject>Consumers</subject><subject>Cooperation</subject><subject>Data collection</subject><subject>Deferred expenses</subject><subject>Demography</subject><subject>Denial</subject><subject>Design</subject><subject>Experiments</subject><subject>Financial incentives</subject><subject>History, theory and methodology</subject><subject>Households</subject><subject>Incentive pay</subject><subject>Incentives</subject><subject>Interviews</subject><subject>Methodology</subject><subject>Methodology (Data Collection)</subject><subject>Opinion polls</subject><subject>Polls & surveys</subject><subject>Prepaid services</subject><subject>Prepayments</subject><subject>Public opinion</subject><subject>Research Responses</subject><subject>Response rates</subject><subject>Sociology</subject><subject>Statistical analysis</subject><subject>Studies</subject><subject>Survey data</subject><subject>Surveys</subject><subject>Telemarketing</subject><subject>Telephone Surveys</subject><subject>Telephones</subject><issn>0033-362X</issn><issn>1537-5331</issn><fulltext>true</fulltext><rsrctype>article</rsrctype><creationdate>2000</creationdate><recordtype>article</recordtype><sourceid>K30</sourceid><sourceid>7UB</sourceid><sourceid>BHHNA</sourceid><recordid>eNqN0V1rFDEUBuAgit1W_QUiQyv1ajQnJ5-XUqotLPWr0qU3ITOTobPOzqzJTG3_fVNmaUWompsQ3odzwjmEvAD6FqiW7xCUkvCIzECgygUiPCYzShFzlGyxRbZjXNJ0GGdPyRZQozkimxF6eLX2oVn5bojZr2a4yI67Mj2aSx-zpstOfevXF33ns29juPTX8Rl5Urs2-uebe4d8_3B4enCUzz99PD54P89LAWzIi1IJDYxj4WrQUBcFByEUlKoqKsqo0BoRjdEKXPp55bivQHrmnNcUC4k75M1Udx36n6OPg101sfRt6zrfj9Eq5IynVpjk_l-lpIBG8f-B1DBu2D8haiOpUSbB3T_gsh9Dl-ZiGXAl1VRt7yEEUqNKg2Bw37MMfYzB13ad1uLCtQVqb1dspxUn-GpTbixWvvqNTTtN4PUGuFi6tg6uK5t470BwgNs6Lye2jEMf7mKkSmvgKc6nuImDv7qLXfhhpUIl7NHi3H45OZ-fLT6f2a94Ay6LwTg</recordid><startdate>20000701</startdate><enddate>20000701</enddate><creator>SINGER, ELEANOR</creator><creator>VAN HOEWYK, JOHN</creator><creator>MAHER, MARY P.</creator><general>Oxford University Press</general><general>University of Chicago Press</general><general>Public Opinion Quarterly, Inc</general><general>Oxford Publishing Limited (England)</general><scope>BSCLL</scope><scope>IQODW</scope><scope>NPM</scope><scope>AAYXX</scope><scope>CITATION</scope><scope>FIXVA</scope><scope>FKUCP</scope><scope>IOIBA</scope><scope>K30</scope><scope>PAAUG</scope><scope>PAWHS</scope><scope>PAWZZ</scope><scope>PAXOH</scope><scope>PBHAV</scope><scope>PBQSW</scope><scope>PBYQZ</scope><scope>PCIWU</scope><scope>PCMID</scope><scope>PCZJX</scope><scope>PDGRG</scope><scope>PDWWI</scope><scope>PETMR</scope><scope>PFVGT</scope><scope>PGXDX</scope><scope>PIHIL</scope><scope>PISVA</scope><scope>PJCTQ</scope><scope>PJTMS</scope><scope>PLCHJ</scope><scope>PMHAD</scope><scope>PNQDJ</scope><scope>POUND</scope><scope>PPLAD</scope><scope>PQAPC</scope><scope>PQCAN</scope><scope>PQCMW</scope><scope>PQEME</scope><scope>PQHKH</scope><scope>PQMID</scope><scope>PQNCT</scope><scope>PQNET</scope><scope>PQSCT</scope><scope>PQSET</scope><scope>PSVJG</scope><scope>PVMQY</scope><scope>PZGFC</scope><scope>7U4</scope><scope>7UB</scope><scope>8BJ</scope><scope>BHHNA</scope><scope>DWI</scope><scope>FQK</scope><scope>JBE</scope><scope>WZK</scope><scope>7X8</scope></search><sort><creationdate>20000701</creationdate><title>Experiments with Incentives in Telephone Surveys</title><author>SINGER, ELEANOR ; VAN HOEWYK, JOHN ; MAHER, MARY P.</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-LOGICAL-c512t-bc7581243baf181fbb415571c7dbd02058833399871a776da4ed16e2aae803b63</frbrgroupid><rsrctype>articles</rsrctype><prefilter>articles</prefilter><language>eng</language><creationdate>2000</creationdate><topic>Attitude surveys</topic><topic>Consumer attitudes</topic><topic>Consumer behavior</topic><topic>Consumers</topic><topic>Cooperation</topic><topic>Data collection</topic><topic>Deferred expenses</topic><topic>Demography</topic><topic>Denial</topic><topic>Design</topic><topic>Experiments</topic><topic>Financial incentives</topic><topic>History, theory and methodology</topic><topic>Households</topic><topic>Incentive pay</topic><topic>Incentives</topic><topic>Interviews</topic><topic>Methodology</topic><topic>Methodology (Data Collection)</topic><topic>Opinion polls</topic><topic>Polls & surveys</topic><topic>Prepaid services</topic><topic>Prepayments</topic><topic>Public opinion</topic><topic>Research Responses</topic><topic>Response rates</topic><topic>Sociology</topic><topic>Statistical analysis</topic><topic>Studies</topic><topic>Survey data</topic><topic>Surveys</topic><topic>Telemarketing</topic><topic>Telephone Surveys</topic><topic>Telephones</topic><toplevel>peer_reviewed</toplevel><toplevel>online_resources</toplevel><creatorcontrib>SINGER, ELEANOR</creatorcontrib><creatorcontrib>VAN HOEWYK, JOHN</creatorcontrib><creatorcontrib>MAHER, MARY P.</creatorcontrib><collection>Istex</collection><collection>Pascal-Francis</collection><collection>PubMed</collection><collection>CrossRef</collection><collection>Periodicals Index Online Segment 03</collection><collection>Periodicals Index Online Segment 04</collection><collection>Periodicals Index Online Segment 29</collection><collection>Periodicals Index Online</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - West</collection><collection>Primary Sources Access (Plan D) - International</collection><collection>Primary Sources Access & Build (Plan A) - MEA</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - Midwest</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - Northeast</collection><collection>Primary Sources Access (Plan D) - Southeast</collection><collection>Primary Sources Access (Plan D) - North Central</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - Southeast</collection><collection>Primary Sources Access (Plan D) - South Central</collection><collection>Primary Sources Access & Build (Plan A) - UK / I</collection><collection>Primary Sources Access (Plan D) - Canada</collection><collection>Primary Sources Access (Plan D) - EMEALA</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - North Central</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - South Central</collection><collection>Primary Sources Access & Build (Plan A) - International</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - International</collection><collection>Primary Sources Access (Plan D) - West</collection><collection>Periodicals Index Online Segments 1-50</collection><collection>Primary Sources Access (Plan D) - APAC</collection><collection>Primary Sources Access (Plan D) - Midwest</collection><collection>Primary Sources Access (Plan D) - MEA</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - Canada</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - UK / I</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - EMEALA</collection><collection>Primary Sources Access & Build (Plan A) - APAC</collection><collection>Primary Sources Access & Build (Plan A) - Canada</collection><collection>Primary Sources Access & Build (Plan A) - West</collection><collection>Primary Sources Access & Build (Plan A) - EMEALA</collection><collection>Primary Sources Access (Plan D) - Northeast</collection><collection>Primary Sources Access & Build (Plan A) - Midwest</collection><collection>Primary Sources Access & Build (Plan A) - North Central</collection><collection>Primary Sources Access & Build (Plan A) - Northeast</collection><collection>Primary Sources Access & Build (Plan A) - South Central</collection><collection>Primary Sources Access & Build (Plan A) - Southeast</collection><collection>Primary Sources Access (Plan D) - UK / I</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - APAC</collection><collection>Primary Sources Access—Foundation Edition (Plan E) - MEA</collection><collection>Sociological Abstracts (pre-2017)</collection><collection>Worldwide Political Science Abstracts</collection><collection>International Bibliography of the Social Sciences (IBSS)</collection><collection>Sociological Abstracts</collection><collection>Sociological Abstracts</collection><collection>International Bibliography of the Social Sciences</collection><collection>International Bibliography of the Social Sciences</collection><collection>Sociological Abstracts (Ovid)</collection><collection>MEDLINE - Academic</collection><jtitle>Public opinion quarterly</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>SINGER, ELEANOR</au><au>VAN HOEWYK, JOHN</au><au>MAHER, MARY P.</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><atitle>Experiments with Incentives in Telephone Surveys</atitle><jtitle>Public opinion quarterly</jtitle><addtitle>Public Opin Q</addtitle><date>2000-07-01</date><risdate>2000</risdate><volume>64</volume><issue>2</issue><spage>171</spage><epage>188</epage><pages>171-188</pages><issn>0033-362X</issn><eissn>1537-5331</eissn><coden>POPQAE</coden><abstract>In an effort to counter the problem of noncooperation, survey organizations are offering incentives to respondents with increasing frequency, some at the outset of the survey, as has traditionally been done in mail surveys, and some only after the person has refused, in an attempt to convert the refusal. This article reports on a series of experiments carried out over a period of about 2 years with a monthly telephone survey, the Survey of Consumer Attitudes, in an effort to increase response rates or reduce interviewer effort. We report on experiments with prepaid versus promised incentives; advance letters; and advance letters with prepaid incentives; and we also report on the effects of incentives on response quality, sample composition, response bias, interviewer and respondent expectations, and costs.</abstract><cop>Oxford</cop><pub>Oxford University Press</pub><pmid>10984332</pmid><doi>10.1086/317761</doi><tpages>18</tpages></addata></record> |
| fulltext | fulltext |
| identifier | ISSN: 0033-362X |
| ispartof | Public opinion quarterly, 2000-07, Vol.64 (2), p.171-188 |
| issn | 0033-362X 1537-5331 |
| language | eng |
| recordid | cdi_proquest_miscellaneous_734245123 |
| source | Worldwide Political Science Abstracts; Sociological Abstracts; Periodicals Index Online; EBSCOhost Business Source Complete; Jstor Complete Legacy; EBSCOhost Political Science Complete; Oxford University Press Journals All Titles (1996-Current) |
| subjects | Attitude surveys Consumer attitudes Consumer behavior Consumers Cooperation Data collection Deferred expenses Demography Denial Design Experiments Financial incentives History, theory and methodology Households Incentive pay Incentives Interviews Methodology Methodology (Data Collection) Opinion polls Polls & surveys Prepaid services Prepayments Public opinion Research Responses Response rates Sociology Statistical analysis Studies Survey data Surveys Telemarketing Telephone Surveys Telephones |
| title | Experiments with Incentives in Telephone Surveys |
| url | https://sfx.bib-bvb.de/sfx_tum?ctx_ver=Z39.88-2004&ctx_enc=info:ofi/enc:UTF-8&ctx_tim=2024-12-24T22%3A00%3A05IST&url_ver=Z39.88-2004&url_ctx_fmt=infofi/fmt:kev:mtx:ctx&rfr_id=info:sid/primo.exlibrisgroup.com:primo3-Article-jstor_proqu&rft_val_fmt=info:ofi/fmt:kev:mtx:journal&rft.genre=article&rft.atitle=Experiments%20with%20Incentives%20in%20Telephone%20Surveys&rft.jtitle=Public%20opinion%20quarterly&rft.au=SINGER,%20ELEANOR&rft.date=2000-07-01&rft.volume=64&rft.issue=2&rft.spage=171&rft.epage=188&rft.pages=171-188&rft.issn=0033-362X&rft.eissn=1537-5331&rft.coden=POPQAE&rft_id=info:doi/10.1086/317761&rft_dat=%3Cjstor_proqu%3E3078814%3C/jstor_proqu%3E%3Curl%3E%3C/url%3E&disable_directlink=true&sfx.directlink=off&sfx.report_link=0&rft_id=info:oai/&rft_pqid=1683783321&rft_id=info:pmid/10984332&rft_jstor_id=3078814&rfr_iscdi=true |