The use of programme planning and social marketing models by a state public health agency: A case study

Summary Objectives To investigate the use of planning models and social marketing planning principles within a state's central public health agency as a means for informing improved planning practices. Methods Qualitative semi-structured interviews were conducted with 30 key programme planners...

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Veröffentlicht in:	Public health (London) 2008-03, Vol.122 (3), p.300-306
Hauptverfasser:	Kohr, J.M, Strack, R.W, Newton-Ward, M, Cooke, C.H
Format:	Artikel
Sprache:	eng
Schlagworte:	Benchmarking Best practices Data Collection Health departments Health Planning Health Promotion Humans Infectious Disease Internal Medicine Interviews as Topic North Carolina Planning models Programme planning Public Health Public Health Practice Qualitative Research Social Marketing
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