Survey of consumer demand for non-steroidal anti-inflammatory preparations

Subject of marketing research may represent medical means as well as consumers which are characterizing the market. The significant and spread out methods of segmentation is group method with one or some signs, also structural and statistical analysis methods. In the grouping process the geographica...

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Veröffentlicht in:Georgian medical news 2007-01 (142), p.54-57
Hauptverfasser: Khmelidze, M G, Ernashvili, V M, Abuladze, N B, Dugashvili, N G
Format: Artikel
Sprache:rus
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