Social, political, and economic contexts: Keys in educating true public relations professionals

Contemporary public relations often focuses on strategic counseling as opposed to message production. Counseling requires careful study of clients' social, political and economic contexts. This article provides a systematic framework for contextual analysis. Core concepts for study of the socia...

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Veröffentlicht in:	Public relations review 1992, Vol.18 (1), p.53-65
Hauptverfasser:	Culbertson, Hugh M., Jeffers, Dennis W.
Format:	Artikel
Sprache:	eng
Schlagworte:	Chemical elements Class Activities Counseling Curricula Economic Factors Education Higher Education Political Factors Political Influences Public Relations Social Environment Social Factors Social sciences Studies
Online-Zugang:	Volltext
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