Effects of Question Order on Survey Responses

Two question orders were used in a Kentucky statewide random survey. In nonoverlapping sections, four questions which asked the respondents to express their general interests in politics and religion and their general evaluations of the gravity of the economic and energy situations either preceded o...

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Veröffentlicht in:Public opinion quarterly 1981-07, Vol.45 (2), p.208-215
1. Verfasser: McFarland, Sam G.
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description Two question orders were used in a Kentucky statewide random survey. In nonoverlapping sections, four questions which asked the respondents to express their general interests in politics and religion and their general evaluations of the gravity of the economic and energy situations either preceded or followed series of specific questions on the same issues. The respondents expressed significantly greater interest in politics and religion when these general questions followed the specific questions, but evaluations of the economic and energy crises were not significantly affected by question placement. Implications for the arrangement of questions within surveys are discussed.
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source Business Source Complete; Sociological Abstracts; Oxford University Press Journals Digital Archive Legacy; Periodicals Index Online; JSTOR Archive Collection A-Z Listing; Political Science Complete
subjects Economic surveys
Energy economics
Judaism
Order/Orders/Ordered/Ordering
Political attitudes
Politics
Question/Questions/Questioning
Radio commercials
Response/Responsive/ Responsiveness/Responses
Saliency
Sex education
Survey research
Survey responses
Survey/Surveys
title Effects of Question Order on Survey Responses
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