Further Evidence on Using a Deadline to Stimulate Responses to a Mail Survey

J. Henley (see SA 25:4/77I7389) reported that in mail surveys a deadline will increase the early return rate but that this effect is lost as the deadline draws near. In 1975, a systematic sample of dentists -- stratified for geographic area & based on the membership file of the American Dental A...

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Veröffentlicht in:Public opinion quarterly 1978-10, Vol.42 (3), p.407-410
Hauptverfasser: ROBERTS, ROBERT E., McCRORY, OWEN F., FORTHOFER, RONALD N.
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Sprache:eng
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