THE MASS MEDIA IN AN UNDERDEVELOPED VILLAGE

Despite relatively low literacy & SE level, peasant farmers of an Andean village 80 kilometers from Bogota, Colombia, were found to have some exposure to modern MM. The illiterate group, despite decidedly lower exposure, apparently had some experience even with print media, probably through othe...

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Veröffentlicht in:Journalism quarterly 1962-01, Vol.40 (1), p.27-35
1. Verfasser: Deutschmann, Paul J
Format: Artikel
Sprache:eng
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