Methods of data collection, perceptions of risks and losses, and motivation to give truthful answers to sensitive survey questions

Two experiments examined survey respondents' concerns about risks and losses when answering sensitive questions in a survey. In Experiment 1 subjects watched one of eight different versions of a videotaped staged interview of a woman being asked about abortion and drunk driving. Experiment 2 wa...

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Veröffentlicht in:Applied cognitive psychology 1999-10, Vol.13 (5), p.465-484
Hauptverfasser: Rasinski, Kenneth A., Willis, Gordon B., Baldwin, Alison K., Yeh, Wenchi, Lee, Lisa
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container_end_page 484
container_issue 5
container_start_page 465
container_title Applied cognitive psychology
container_volume 13
creator Rasinski, Kenneth A.
Willis, Gordon B.
Baldwin, Alison K.
Yeh, Wenchi
Lee, Lisa
description Two experiments examined survey respondents' concerns about risks and losses when answering sensitive questions in a survey. In Experiment 1 subjects watched one of eight different versions of a videotaped staged interview of a woman being asked about abortion and drunk driving. Experiment 2 was an actual survey interview about women's health issues, including abortion. In Experiment 2, a large proportion of the sample had a recent abortion for which validation information from the clinic was available. Results of both experiments indicate that, when responding to questions about sensitive topics, survey respondents are concerned about risks and losses other than those covered by standard confidentiality assurances and that these other concerns affect truthful reporting. Experiment 1 showed the importance of privacy in surveys of sensitive behaviours. The experiments suggest that under some circumstances interviewer‐administration of sensitive questions may produce data as good as or better than self‐administration. Copyright © 1999 John Wiley & Sons, Ltd.
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source Periodicals Index Online; Access via Wiley Online Library; Applied Social Sciences Index & Abstracts (ASSIA)
subjects Accuracy
Biological and medical sciences
Fundamental and applied biological sciences. Psychology
Psychology. Psychoanalysis. Psychiatry
Psychology. Psychophysiology
Psychometrics
Psychometrics. Statistics. Methodology
Questions
Responses
Sensitive information
Surveys
title Methods of data collection, perceptions of risks and losses, and motivation to give truthful answers to sensitive survey questions
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