Behavioral Journalism for HIV Prevention: Community Newsletters Influence Risk-Related Attitudes and Behavior

Research teams in five cities used behavioral journalism to promote condom use and injection hygiene (use of bleach to clean shared injection equipment) among subpopulations at risk for human immunodeficiency virus (HIV) infection. For three years, HIV-prevention campaigns were conducted in which ne...

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Veröffentlicht in:	Journalism & mass communication quarterly 2000-03, Vol.77 (1), p.143-159
Hauptverfasser:	McAlister, Alfred, Johnson, Wayne, Guenther-Grey, Carolyn, Fishbein, Martin, Higgins, Donna, O'Reilly, Kevin
Format:	Artikel
Sprache:	eng
Schlagworte:	Acquired immune deficiency syndrome AIDS Attitudes Behavior Behavior modification Campaigns Cancer Cardiovascular disease Communication Community information services Condoms Disease prevention Gonorrhea Health education HIV Human immunodeficiency virus Immune system Influence Information sources Information work Journalism Learning Processes Medical screening Peers Perceptions Prevention Public health Public health education Self-efficacy Sexually Transmitted Diseases Skills Social norms Syphilis
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