A critical analysis of causality in balanced scorecard

This article refers to the growing importance of the use of non-financial measures in corporate performance measurement systems and evaluates the applications presented in the approach contained in the balanced scorecard. The alignment of measures in a relation of cause and effect is indicated as an...

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Veröffentlicht in:Revista de administração de emprêsas 2003-01, Vol.2 (1)
Hauptverfasser: Basso, Leonardo Fernando Cruz, Pace, Eduardo Sérgio Ulrich
Format: Artikel
Sprache:por
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