Reconsidering the measures of shareholders value: a conceptual overview

Economic and finance theory dictates that the major purpose of a firm is to create value. Value can be considered from different points of view. Advances in two distinctly different functional areas of business, namely marketing and financial management, initiated a reconsideration of our understand...

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Veröffentlicht in:Corporate Ownership and Control 2008, Vol.5 (4), p.9-14
1. Verfasser: Terblanche, Nic
Format: Artikel
Sprache:eng
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