The Content Analysis of Media Frames: Toward Improving Reliability and Validity

The main purpose of this study was to shed light on methodological problems in the content analysis of media frames. After a review of 5 common methods, we will present an alternative procedure that aims at improving reliability and validity. Based on the definition of frames advanced by R. M. Entma...

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Veröffentlicht in:	Journal of communication 2008-06, Vol.58 (2), p.258-279
Hauptverfasser:	Matthes, Jörg, Kohring, Matthias
Format:	Artikel
Sprache:	eng
Schlagworte:	Biotechnology Cluster analysis Communication research Content analysis Framing Measurement Media Methodology New York Press Reliability Sociology Sociology of communication and mass media. Sociolinguistics Sociology of knowledge and sociology of culture U.S.A Validity
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