Style and Performance of Agricultural Market Advisory Services
This article develops measures of marketing style for advisory programs in corn and soybeans and estimates the relationship between style characteristics and pricing performance. Style is measured by the intensity of futures and options use, degree of activeness in marketing, and seasonality of sale...
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| Veröffentlicht in: | American journal of agricultural economics 2007-08, Vol.89 (3), p.607-623 |
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| container_end_page | 623 |
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| container_issue | 3 |
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| container_title | American journal of agricultural economics |
| container_volume | 89 |
| creator | Cabrini, Silvina M. Irwin, Scott H. Good, Darrel L. |
| description | This article develops measures of marketing style for advisory programs in corn and soybeans and estimates the relationship between style characteristics and pricing performance. Style is measured by the intensity of futures and options use, degree of activeness in marketing, and seasonality of sales. The data set consists of advisory programs tracked by the AgMAS project at the University of Illinois between 1995 and 2004. Results indicate that active programs making large bets on price movements obtain a higher average price than more conservative programs. This is consistent with active advisors possessing superior information and/or analytical skills rather than being overconfident. However, estimates of the relationship between pricing performance and activeness are sensitive to the inclusion of a single high-performing program. |
| doi_str_mv | 10.1111/j.1467-8276.2007.01007.x |
| format | Article |
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Style is measured by the intensity of futures and options use, degree of activeness in marketing, and seasonality of sales. The data set consists of advisory programs tracked by the AgMAS project at the University of Illinois between 1995 and 2004. Results indicate that active programs making large bets on price movements obtain a higher average price than more conservative programs. This is consistent with active advisors possessing superior information and/or analytical skills rather than being overconfident. 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Style is measured by the intensity of futures and options use, degree of activeness in marketing, and seasonality of sales. The data set consists of advisory programs tracked by the AgMAS project at the University of Illinois between 1995 and 2004. Results indicate that active programs making large bets on price movements obtain a higher average price than more conservative programs. This is consistent with active advisors possessing superior information and/or analytical skills rather than being overconfident. However, estimates of the relationship between pricing performance and activeness are sensitive to the inclusion of a single high-performing program.</description><subject>Advisors</subject><subject>Agribusiness</subject><subject>Agricultural and food market</subject><subject>Agricultural economics</subject><subject>agricultural market advisory services</subject><subject>Cash</subject><subject>Corn</subject><subject>Corn market</subject><subject>Crop economics</subject><subject>Crop harvesting</subject><subject>Crop year</subject><subject>Crops</subject><subject>efficiency</subject><subject>Estimates</subject><subject>G130</subject><subject>L110</subject><subject>Longitudinal studies</subject><subject>Market prices</subject><subject>Marketing</subject><subject>Marketing management</subject><subject>marketing style</subject><subject>Measurement techniques</subject><subject>Pricing</subject><subject>pricing performance</subject><subject>Pricing policies</subject><subject>Q130</subject><subject>Q140</subject><subject>Seasonal variations</subject><subject>Soybeans</subject><subject>Statistical analysis</subject><subject>Studies</subject><subject>University research</subject><issn>0002-9092</issn><issn>1467-8276</issn><fulltext>true</fulltext><rsrctype>article</rsrctype><creationdate>2007</creationdate><recordtype>article</recordtype><recordid>eNqNkU1r2zAcxkXpoGnWb7CD6WH04kxvluVLwYS-LLRs0BbCLkKWpWLXiVLJbpNvP6keOYy1TAcJ8Xueh7_0AJAgOENhfWtniLI85ThnMwxhPoMo7tsDMNmDQzCBEOK0gAU-Asfet-EKUcEn4Pyu33U6kes6-amdsW4l10on1iTlo2vU0PWDk11yK92T7pOyfmm8dbvkTruXRmn_GXwysvP65M85BQ-XF_fz6_Tmx9X3eXmTKkayZUoVh4QXSjLFTRiIKlpTw3Bd0SyrqswEQcXriiEGETeoloxzxiFSNCfKIDIFX8fcjbPPg_a9WDVe6a6Ta20HL0jUUxSFZx8KUZiDwbwIuVNw-pe0tYNbh2cITAhilOAsiPgoUs5677QRG9espNuFJBELEK2I_yziP4tYgHgrQGyD9Xa0vjad3v23T5SL8mIRWUSRvIFlyCNjnh0276Sl_5riy-hqfW_d3kdpgTmFAacjbnyvt3sc6hYsJ3kmrpe_xJwX84LcY7EgvwEQNLTf</recordid><startdate>200708</startdate><enddate>200708</enddate><creator>Cabrini, Silvina M.</creator><creator>Irwin, Scott H.</creator><creator>Good, Darrel L.</creator><general>Oxford University Press</general><general>American Agricultural Economics Association</general><general>Blackwell Publishing Ltd</general><scope>BSCLL</scope><scope>AAYXX</scope><scope>CITATION</scope><scope>7ST</scope><scope>8BJ</scope><scope>C1K</scope><scope>FQK</scope><scope>JBE</scope><scope>SOI</scope></search><sort><creationdate>200708</creationdate><title>Style and Performance of Agricultural Market Advisory Services</title><author>Cabrini, Silvina M. ; Irwin, Scott H. ; Good, Darrel L.</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-LOGICAL-c635X-4c80389ca6c8f2764c4d4f62db455bb5f4c8b8db616018f1da6886801c473cf13</frbrgroupid><rsrctype>articles</rsrctype><prefilter>articles</prefilter><language>eng</language><creationdate>2007</creationdate><topic>Advisors</topic><topic>Agribusiness</topic><topic>Agricultural and food market</topic><topic>Agricultural economics</topic><topic>agricultural market advisory services</topic><topic>Cash</topic><topic>Corn</topic><topic>Corn market</topic><topic>Crop economics</topic><topic>Crop harvesting</topic><topic>Crop year</topic><topic>Crops</topic><topic>efficiency</topic><topic>Estimates</topic><topic>G130</topic><topic>L110</topic><topic>Longitudinal studies</topic><topic>Market prices</topic><topic>Marketing</topic><topic>Marketing management</topic><topic>marketing style</topic><topic>Measurement techniques</topic><topic>Pricing</topic><topic>pricing performance</topic><topic>Pricing policies</topic><topic>Q130</topic><topic>Q140</topic><topic>Seasonal variations</topic><topic>Soybeans</topic><topic>Statistical analysis</topic><topic>Studies</topic><topic>University research</topic><toplevel>peer_reviewed</toplevel><toplevel>online_resources</toplevel><creatorcontrib>Cabrini, Silvina M.</creatorcontrib><creatorcontrib>Irwin, Scott H.</creatorcontrib><creatorcontrib>Good, Darrel L.</creatorcontrib><collection>Istex</collection><collection>CrossRef</collection><collection>Environment Abstracts</collection><collection>International Bibliography of the Social Sciences (IBSS)</collection><collection>Environmental Sciences and Pollution Management</collection><collection>International Bibliography of the Social Sciences</collection><collection>International Bibliography of the Social Sciences</collection><collection>Environment Abstracts</collection><jtitle>American journal of agricultural economics</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>Cabrini, Silvina M.</au><au>Irwin, Scott H.</au><au>Good, Darrel L.</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><atitle>Style and Performance of Agricultural Market Advisory Services</atitle><jtitle>American journal of agricultural economics</jtitle><stitle>American Journal of Agricultural Economics</stitle><addtitle>American Journal of Agricultural Economics</addtitle><date>2007-08</date><risdate>2007</risdate><volume>89</volume><issue>3</issue><spage>607</spage><epage>623</epage><pages>607-623</pages><issn>0002-9092</issn><eissn>1467-8276</eissn><coden>AJAEBA</coden><abstract>This article develops measures of marketing style for advisory programs in corn and soybeans and estimates the relationship between style characteristics and pricing performance. 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| ispartof | American journal of agricultural economics, 2007-08, Vol.89 (3), p.607-623 |
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| language | eng |
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| source | Wiley Online Library - AutoHoldings Journals; EBSCOhost Business Source Complete; JSTOR Archive Collection A-Z Listing |
| subjects | Advisors Agribusiness Agricultural and food market Agricultural economics agricultural market advisory services Cash Corn Corn market Crop economics Crop harvesting Crop year Crops efficiency Estimates G130 L110 Longitudinal studies Market prices Marketing Marketing management marketing style Measurement techniques Pricing pricing performance Pricing policies Q130 Q140 Seasonal variations Soybeans Statistical analysis Studies University research |
| title | Style and Performance of Agricultural Market Advisory Services |
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