An experimental approach to valuing new differentiated products
An experimental store was created to evaluate initial demand for locally produced and guaranteed tender steak products as a more realistic alternative to contingent valuation (CV) and dichotomous-choice experimental methods. Strengths of the approach are incentive compatibility, a realistic consumpt...
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Veröffentlicht in: | Agricultural economics 2004-12, Vol.31 (2), p.317-325 |
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Format: | Artikel |
Sprache: | eng |
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