A survey of trust and reputation systems for online service provision

Trust and reputation systems represent a significant trend in decision support for Internet mediated service provision. The basic idea is to let parties rate each other, for example after the completion of a transaction, and use the aggregated ratings about a given party to derive a trust or reputat...

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Veröffentlicht in:Decision Support Systems 2007-03, Vol.43 (2), p.618-644
Hauptverfasser: Jøsang, Audun, Ismail, Roslan, Boyd, Colin
Format: Artikel
Sprache:eng
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