Understanding Whether Price Tag Messaging Can Amplify the Benefits of Taxes: An Online Experiment

Excise taxes on unhealthy products like sugary drinks and tobacco can reduce purchases of these products. However, little research has investigated whether messages at the point of purchase, such as enhanced price tags, can increase the effects of taxes by heightening psychological reactions. This s...

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Veröffentlicht in:	American journal of preventive medicine 2024-04, Vol.66 (4), p.609-618
Hauptverfasser:	Hall, Marissa G., Ruggles, Phoebe R., McNeel, Katherine, Prestemon, Carmen E., Lee, Cristina J.Y., Lowery, Caitlin M., Campos, Aline D'Angelo, Taillie, Lindsey Smith
Format:	Artikel
Sprache:	eng
Schlagworte:	Commerce Consumer Behavior Humans Sugar-Sweetened Beverages - legislation & jurisprudence Taxes Tobacco Products - legislation & jurisprudence
Online-Zugang:	Volltext
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