Truthful yet misleading: Consumer response to ‘low fat’ food with high sugar content

•‘Low fat’ claims are common but can produce health halos.•Claims may spill over to unrelated nutrients not mentioned.•Truthful yet misleading claims lead to poor choices.•Nutrition labels can counter the effect. Marketers use nutrition claims to communicate potentially beneficial nutritional proper...

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Veröffentlicht in:	Food quality and preference 2023-07, Vol.109, p.104900, Article 104900
Hauptverfasser:	Jahn, Steffen, Elshiewy, Ossama, Döring, Tim, Boztug, Yasemin
Format:	Artikel
Sprache:	eng
Schlagworte:	analysis of covariance consumer attitudes Consumer protection food choices food quality Health halo Low fat nutrient content Nutrition claim nutrition information Nutrition labels public policy Sugar sugar content sugars total nitrogen
Online-Zugang:	Volltext
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