Case-based reasoning support for online catalog sales

Case-based reasoning uses similarity measures and domain-specific knowledge for information retrieval and problem solving. The paper considers how CBR techniques can be applied to e-commerce applications to enable intelligent sales support. It reviews the limitations of ordinary databases to this ta...

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Veröffentlicht in:	IEEE internet computing 1998-07, Vol.2 (4), p.47-54
Hauptverfasser:	Vollrath, I., Wilke, W., Bergmann, R.
Format:	Artikel
Sprache:	eng
Schlagworte:	Business Electronic catalog Indexing Internet Manufacturing Marketing and sales Search engines User interfaces Web search
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