Self-Referential Processing Accounts for Cultural Variation in Self-Enhancement Versus Criticism: An Electrocortical Investigation

European Americans are self-enhancing, whereas East Asians are sometimes self-critical. However, the mechanisms underlying this cultural difference remain unclear. Here, we addressed this gap by testing 32 Taiwanese and 32 American young adults, who indicated whether their self-esteem would change i...

Ausführliche Beschreibung