Many happy (product) returns

Product returns have become an increasing burden for makers and sellers of almost every kind of good. The value of products that US consumers return to the nation's retailers each year exceeds $100 billion. There are many reasons for this trend, but few companies are doing the best job of deali...

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Veröffentlicht in:Harvard business review 2002-07, Vol.80 (7), p.16
Hauptverfasser: Stock, James, Speh, Thomas, Shear, Herbert
Format: Magazinearticle
Sprache:eng
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