Negotiation? Auction? A deal maker's guide

When you have something to sell, the best way to get a good price for it is to hold an auction, conventional wisdom tells us. The success of the online giant eBay is a monument to that belief, and a lot of academic research supports it as well. Auctions aren't just for ordinary folks trying to...

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Veröffentlicht in:	Harvard business review 2009-12, Vol.87 (12), p.101
1. Verfasser:	Subramanian, Guhan
Format:	Magazinearticle
Sprache:	eng
Schlagworte:	Auctions Business models Divestiture Divisions Management Methods Selling World Wide Web
Online-Zugang:	Volltext
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