Regional, socioeconomic and behavioural- impacts on consumer acceptability of beef in Northern Ireland, Republic of Ireland and Great Britain

This study was commissioned to assess if there are regional differences in the acceptability of beef between consumers from Northern Ireland (NI), Republic of Ireland (ROI) and Great Britain (GB). Palatability traits were affected by socioeconomic and behavioural factors such as preferred cooking en...

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Veröffentlicht in:Meat science 2019-08, Vol.154, p.86-95
Hauptverfasser: Chong, F.S., Farmer, L.J., Hagan, T.D.J., Speers, J.S., Sanderson, D.W., Devlin, D.J., Tollerton, I.J., Gordon, A.W., Methven, L., Moloney, A.P., Kerry, J.P., O'Sullivan, M.G.
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container_end_page 95
container_issue
container_start_page 86
container_title Meat science
container_volume 154
creator Chong, F.S.
Farmer, L.J.
Hagan, T.D.J.
Speers, J.S.
Sanderson, D.W.
Devlin, D.J.
Tollerton, I.J.
Gordon, A.W.
Methven, L.
Moloney, A.P.
Kerry, J.P.
O'Sullivan, M.G.
description This study was commissioned to assess if there are regional differences in the acceptability of beef between consumers from Northern Ireland (NI), Republic of Ireland (ROI) and Great Britain (GB). Palatability traits were affected by socioeconomic and behavioural factors such as preferred cooking endpoint, animal welfare, value, health aspects of beef product, ease of preparation as well as consumption frequency for specific cuts. “Willingness to pay” (WTP) was influenced by income, preferred cooking endpoint, value of beef product, ease of preparation and consumption frequency for frying steak. Results showed that GB consumers scored higher for the same striploin steak compared to NI and ROI consumers. This may be due to differences in the motivation for beef choice and/or consumption habits. GB consumers were less concerned about the healthiness of beef product and beef origin. In addition, a higher consumption frequency for rump was reported in GB, which may explain the higher sensory scores observed among GB consumers for striploins.
doi_str_mv 10.1016/j.meatsci.2019.04.009
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subjects Beef
Consumers
Eating quality
Palatability
Sensory evaluation
title Regional, socioeconomic and behavioural- impacts on consumer acceptability of beef in Northern Ireland, Republic of Ireland and Great Britain
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