Status, Numbers and Influence

We develop a theoretical model of social influence in n-person groups. We argue that disagreement between group members introduces uncertainty into the social situation, and this uncertainty motivates people to use status characteristics to evaluate the merits of a particular opinion. Our model take...

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Veröffentlicht in:Social forces 2013-03, Vol.91 (3), p.1085-1104
Hauptverfasser: Melamed, David, Savage, Scott V.
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container_title Social forces
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creator Melamed, David
Savage, Scott V.
description We develop a theoretical model of social influence in n-person groups. We argue that disagreement between group members introduces uncertainty into the social situation, and this uncertainty motivates people to use status characteristics to evaluate the merits of a particular opinion. Our model takes the numerical distribution of opinions and the relative status of the opinion holders as factors that contribute to social influence, such that the effect of status becomes stronger as uncertainty about a particular position rises due to the distribution of opinions in the group. Our theoretical model implies three hypotheses, which we empirically evaluate with data from a controlled laboratory experiment. The results support the theoretical model. We conclude with limitations, implications and several directions for future research.
doi_str_mv 10.1093/sf/sos194
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source Worldwide Political Science Abstracts; Business Source Complete; Sociological Abstracts; JSTOR Archive Collection A-Z Listing; Oxford University Press Journals All Titles (1996-Current); EBSCOhost Education Source
subjects Analysis
Attitudes
EXPERIMENTAL RESEARCH
Experimentation
Graduate Students
Group Dynamics
Groups
Influence
Laboratory Experiments
Methods
Model theory
Modeling
Motivation
Normativity
Opinions
Saliency
Social conditions & trends
Social groups
Social influence
Social Influences
Social integration. Social relations. Social participation
Social interaction
Social organization. Social system. Social structure
Social psychology
Social science methods
Social sciences
Social Status
Social theories
Sociology
Uncertainty
Visual contrast sensitivity
title Status, Numbers and Influence
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