Framing preventive care messaging and cervical cancer screening in a health-insured population in South Africa: Implications for population-based communication?
The impact of health message framing on cervical cancer screening uptake is poorly understood. In a prospective randomized control study with 748 females, aged 21–65 years with no Pap smear in the previous 3 years, they randomly received a loss-framed, gain-framed, or neutral health message (control...
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| Veröffentlicht in: | Journal of health psychology 2017-09, Vol.22 (11), p.1365-1375 |
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| creator | Adonis, Leegale Paramanund, Jithen Basu, Debashis Luiz, John |
| description | The impact of health message framing on cervical cancer screening uptake is poorly understood. In a prospective randomized control study with 748 females, aged 21–65 years with no Pap smear in the previous 3 years, they randomly received a loss-framed, gain-framed, or neutral health message (control) regarding cervical cancer screening by email. Screening rate in the control group was 9.58 percent (CI: 9.29%–9.87%), 5.71 percent (CI: 5.48%–6.98%) in the gain-framed group, and 8.53 percent (CI: 8.24%–8.81%) in the loss-framed group. Statistically there was no difference between the three screening rates. Framing of health messages may not be a significant consideration when communicating through emails. |
| doi_str_mv | 10.1177/1359105316628735 |
| format | Article |
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In a prospective randomized control study with 748 females, aged 21–65 years with no Pap smear in the previous 3 years, they randomly received a loss-framed, gain-framed, or neutral health message (control) regarding cervical cancer screening by email. Screening rate in the control group was 9.58 percent (CI: 9.29%–9.87%), 5.71 percent (CI: 5.48%–6.98%) in the gain-framed group, and 8.53 percent (CI: 8.24%–8.81%) in the loss-framed group. Statistically there was no difference between the three screening rates. 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In a prospective randomized control study with 748 females, aged 21–65 years with no Pap smear in the previous 3 years, they randomly received a loss-framed, gain-framed, or neutral health message (control) regarding cervical cancer screening by email. Screening rate in the control group was 9.58 percent (CI: 9.29%–9.87%), 5.71 percent (CI: 5.48%–6.98%) in the gain-framed group, and 8.53 percent (CI: 8.24%–8.81%) in the loss-framed group. Statistically there was no difference between the three screening rates. Framing of health messages may not be a significant consideration when communicating through emails.</description><subject>Adult</subject><subject>Aged</subject><subject>Cervical cancer</subject><subject>Communication</subject><subject>Comprehension</subject><subject>Consumer Health Information - methods</subject><subject>Early Detection of Cancer - psychology</subject><subject>Early Detection of Cancer - statistics & numerical data</subject><subject>Email</subject><subject>Female</subject><subject>Frame analysis</subject><subject>Health education</subject><subject>Health information</subject><subject>Health Knowledge, Attitudes, Practice</subject><subject>Health Promotion - methods</subject><subject>Humans</subject><subject>Insurance, Health</subject><subject>Longitudinal Studies</subject><subject>Mammography</subject><subject>Medical screening</subject><subject>Middle Aged</subject><subject>Preventive medicine</subject><subject>Prospective Studies</subject><subject>South Africa</subject><subject>Uptake</subject><subject>Uterine Cervical Neoplasms - diagnosis</subject><subject>Uterine Cervical Neoplasms - psychology</subject><subject>Young Adult</subject><issn>1359-1053</issn><issn>1461-7277</issn><fulltext>true</fulltext><rsrctype>article</rsrctype><creationdate>2017</creationdate><recordtype>article</recordtype><sourceid>EIF</sourceid><sourceid>7QJ</sourceid><recordid>eNp1kUtr3TAQhUVpaNK0-66KoJtu3Ohx9XA3JYQmDQSyaLs2sjzKdbAlV7Iv5N_kp3bMvS0hkI006HxzRtIh5ANnXzg35oxLVXOmJNdaWCPVK3LCN5pXRhjzGmuUq1U_Jm9LuWeMKW3FG3IstLVWCnNCHi-zG_t4R6cMO4hzvwPqXQY6QinublVc7KiHvOu9G1CLWNPiM0Bc1T5SR7fghnlb9bEsGTo6pWkZ3NynuMo_0zJv6XnIaPCVXo_TgMUqFhpSfgJXrSvY7dM4LvHAfHtHjoIbCrw_7Kfk9-X3Xxc_qpvbq-uL85vKS63myvDOWRagDVpJ30m-UZ7jYmyrnQDGLD5d2gAy2NaKjZK1CDZ0eAyt00Keks973ymnPwuUuRn74mEYXIS0lIZbofWmxm9D9NMz9D4tOeLtGl5LqWxtBUeK7SmfUykZQjPlfnT5oeGsWdNrnqeHLR8Pxks7Qve_4V9cCFR7AKOBJ1NfMvwLrbikFg</recordid><startdate>201709</startdate><enddate>201709</enddate><creator>Adonis, Leegale</creator><creator>Paramanund, Jithen</creator><creator>Basu, Debashis</creator><creator>Luiz, John</creator><general>SAGE Publications</general><general>SAGE PUBLICATIONS, INC</general><scope>CGR</scope><scope>CUY</scope><scope>CVF</scope><scope>ECM</scope><scope>EIF</scope><scope>NPM</scope><scope>AAYXX</scope><scope>CITATION</scope><scope>7QJ</scope><scope>8BJ</scope><scope>FQK</scope><scope>JBE</scope><scope>7X8</scope></search><sort><creationdate>201709</creationdate><title>Framing preventive care messaging and cervical cancer screening in a health-insured population in South Africa: Implications for population-based communication?</title><author>Adonis, Leegale ; Paramanund, Jithen ; Basu, Debashis ; Luiz, John</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-LOGICAL-c365t-71da80febf653cd3145c114578b6a2e00856838fe3f8b8245392f8fd856eba623</frbrgroupid><rsrctype>articles</rsrctype><prefilter>articles</prefilter><language>eng</language><creationdate>2017</creationdate><topic>Adult</topic><topic>Aged</topic><topic>Cervical cancer</topic><topic>Communication</topic><topic>Comprehension</topic><topic>Consumer Health Information - methods</topic><topic>Early Detection of Cancer - psychology</topic><topic>Early Detection of Cancer - statistics & numerical data</topic><topic>Email</topic><topic>Female</topic><topic>Frame analysis</topic><topic>Health education</topic><topic>Health information</topic><topic>Health Knowledge, Attitudes, Practice</topic><topic>Health Promotion - methods</topic><topic>Humans</topic><topic>Insurance, Health</topic><topic>Longitudinal Studies</topic><topic>Mammography</topic><topic>Medical screening</topic><topic>Middle Aged</topic><topic>Preventive medicine</topic><topic>Prospective Studies</topic><topic>South Africa</topic><topic>Uptake</topic><topic>Uterine Cervical Neoplasms - diagnosis</topic><topic>Uterine Cervical Neoplasms - psychology</topic><topic>Young Adult</topic><toplevel>peer_reviewed</toplevel><toplevel>online_resources</toplevel><creatorcontrib>Adonis, Leegale</creatorcontrib><creatorcontrib>Paramanund, Jithen</creatorcontrib><creatorcontrib>Basu, Debashis</creatorcontrib><creatorcontrib>Luiz, John</creatorcontrib><collection>Medline</collection><collection>MEDLINE</collection><collection>MEDLINE (Ovid)</collection><collection>MEDLINE</collection><collection>MEDLINE</collection><collection>PubMed</collection><collection>CrossRef</collection><collection>Applied Social Sciences Index & Abstracts (ASSIA)</collection><collection>International Bibliography of the Social Sciences (IBSS)</collection><collection>International Bibliography of the Social Sciences</collection><collection>International Bibliography of the Social Sciences</collection><collection>MEDLINE - Academic</collection><jtitle>Journal of health psychology</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>Adonis, Leegale</au><au>Paramanund, Jithen</au><au>Basu, Debashis</au><au>Luiz, John</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><atitle>Framing preventive care messaging and cervical cancer screening in a health-insured population in South Africa: Implications for population-based communication?</atitle><jtitle>Journal of health psychology</jtitle><addtitle>J Health Psychol</addtitle><date>2017-09</date><risdate>2017</risdate><volume>22</volume><issue>11</issue><spage>1365</spage><epage>1375</epage><pages>1365-1375</pages><issn>1359-1053</issn><eissn>1461-7277</eissn><abstract>The impact of health message framing on cervical cancer screening uptake is poorly understood. In a prospective randomized control study with 748 females, aged 21–65 years with no Pap smear in the previous 3 years, they randomly received a loss-framed, gain-framed, or neutral health message (control) regarding cervical cancer screening by email. Screening rate in the control group was 9.58 percent (CI: 9.29%–9.87%), 5.71 percent (CI: 5.48%–6.98%) in the gain-framed group, and 8.53 percent (CI: 8.24%–8.81%) in the loss-framed group. Statistically there was no difference between the three screening rates. Framing of health messages may not be a significant consideration when communicating through emails.</abstract><cop>London, England</cop><pub>SAGE Publications</pub><pmid>26888327</pmid><doi>10.1177/1359105316628735</doi><tpages>11</tpages></addata></record> |
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| subjects | Adult Aged Cervical cancer Communication Comprehension Consumer Health Information - methods Early Detection of Cancer - psychology Early Detection of Cancer - statistics & numerical data Female Frame analysis Health education Health information Health Knowledge, Attitudes, Practice Health Promotion - methods Humans Insurance, Health Longitudinal Studies Mammography Medical screening Middle Aged Preventive medicine Prospective Studies South Africa Uptake Uterine Cervical Neoplasms - diagnosis Uterine Cervical Neoplasms - psychology Young Adult |
| title | Framing preventive care messaging and cervical cancer screening in a health-insured population in South Africa: Implications for population-based communication? |
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