User development through proactive knowledge transfer

Purpose – The purpose of this paper is to elucidate the concept of user development which consists of proactively transferring knowledge to potential users of IT innovations in order to increase the likelihood of innovation adoption and diffusion. Design/methodology/approach – An exploratory approac...

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Veröffentlicht in:Industrial management + data systems 2015-02, Vol.115 (1), p.158-181
Hauptverfasser: Daghfous, Abdelkader, Ahmad, Norita
Format: Artikel
Sprache:eng
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