Customer Segments Among Family Forest Owners: Combining Ownership Objectives and Decision-Making Styles
Empirical forest owner classifications typically distinguish groups based on owners’ behaviour or motivations. Typologies are used to inform forest and environmental policies and market-based service provision. However, single typologies may be weak in discerning owner groups that would bring new in...
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Veröffentlicht in: | Small-scale forestry 2013-09, Vol.12 (3), p.335-351 |
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