Modularity in building mass customization capability: The mediating effects of customization knowledge utilization and business process improvement

This study investigates the relationships among product/process modularity, organizational learning practices, and mass customization (MC) capability. Drawing on organizational learning theory, we propose that organizational learning practices help to embed the knowledge gained from modular design p...

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Veröffentlicht in:	Technovation 2014-11, Vol.34 (11), p.678-687
Hauptverfasser:	Wang, Zhiqiang, Chen, Lingfeng, Zhao, Xiande, Zhou, Wenhui
Format:	Artikel
Sprache:	eng
Schlagworte:	Business China Construction Customization Customizing Data collection Learning Learning theory Manufacturers Mass customization capability Mediator Modularity Organization theory Organizational behaviour Organizational learning Organizational learning practices Products Strategic management Strategy Studies Theory Utilization
Online-Zugang:	Volltext
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