Analyzing structure and function in humor: Preliminary sketch of a message-centered model

Utilizing Attardo's general theory of verbal humor and Meyer's rhetorical functions of humor, as well as insights from conversation analysis, this paper presents a model linking form and function in conversational humor. In the model, an initial pair of incongruous scripts (i.e., a script opposition) is activated as membership categories are referenced in the set-up. The punch- or jab-line introduces a second script opposition that “resolves” or makes sense out of the first opposition in terms of preference organization (presenting either a preferred or dispreferred response). When examining conversational humor, those preferences have implications in terms of uniting or dividing interlocutors. If the resolution aligns with the preferred entity/activity of the set-up, then the effect should be unifying. If the resolution does not align (i.e., is dispreferred), then the effect should be divisive. The model is used to analyze two jokes and two conversational sequences.