Diagnosing the impact of an event on hotel demand: The case of the BP oil spill

Assessing the impact of the BP oil spill on hotel demand was the focus of this study. More specifically, this analysis chronicles the demand trajectories of the two most impacted regions of the Gulf Coast by employing a pseudo-experiment ‘compromise design’ to measure the impact of an event on consu...

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Veröffentlicht in:	Tourism management perspectives 2013-10, Vol.8, p.60-67
Hauptverfasser:	Crotts, John C., Mazanec, Josef A.
Format:	Artikel
Sprache:	eng
Schlagworte:	BP oil spill Measuring losses Tourism disasters
Online-Zugang:	Volltext
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