The Economics of Donations and Enlightened Self-interest
We use a unique dataset from the English National Opera to study what motivates individuals to donate. The data includes both attendance and benefits (granted and consumed) by all donors. We find that individuals clearly respond to incentives. However, only some individuals are motivated exclusively...
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| Veröffentlicht in: | European financial management : the journal of the European Financial Management Association 2014-01, Vol.20 (1), p.1-32 |
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| container_title | European financial management : the journal of the European Financial Management Association |
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| creator | Buraschi, Andrea Cornelli, Francesca |
| description | We use a unique dataset from the English National Opera to study what motivates individuals to donate. The data includes both attendance and benefits (granted and consumed) by all donors. We find that individuals clearly respond to incentives. However, only some individuals are motivated exclusively by private benefits. Some individuals are willing to fund public goods, even though they could free‐ride. Moreover, donors who attend special events or new productions develop loyalty and increase their donations over time. Finally, individuals are sensitive to social pressure and network connections. These results can help charities to refocus the design of their fund‐raising. |
| doi_str_mv | 10.1111/j.1468-036X.2013.12030.x |
| format | Article |
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| identifier | ISSN: 1354-7798 |
| ispartof | European financial management : the journal of the European Financial Management Association, 2014-01, Vol.20 (1), p.1-32 |
| issn | 1354-7798 1468-036X |
| language | eng |
| recordid | cdi_proquest_miscellaneous_1477168254 |
| source | Business Source Complete; Wiley Online Library All Journals |
| subjects | altruism charity Consumer behavior Corporate finance Donation Donations Financial management Fund-raising International Loyalty Opera companies Public goods Self-interest Studies |
| title | The Economics of Donations and Enlightened Self-interest |
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