A dynamic model of growth phases and survival in international business-to-business new ventures: The moderating effect of decision-making logic
The growth and survival of international new ventures (INVs) has not been the subject of extensive in-depth qualitative study and our understanding of their decision-making is deficient. On the basis of empirical analyses in a small and open economy, a dynamic model was developed that explains the g...
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Veröffentlicht in: | Industrial marketing management 2013-11, Vol.42 (8), p.1357-1373 |
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Format: | Artikel |
Sprache: | eng |
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