REKINDLING THE FLAME: PROCESSES OF IDENTITY RESURRECTION

We build theory on the process of collective identity resurrection through a qualitative study investigating how community members reenergized a valued community identity following years of decline. Our findings suggest a recursive model of identity resurrection, in which community leaders marshal t...

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Veröffentlicht in:Academy of Management journal 2013-02, Vol.56 (1), p.113-136
Hauptverfasser: HOWARD-GRENVILLE, JENNIFER, METZGER, MATTHEW L., MEYER, ALAN D.
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container_title Academy of Management journal
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creator HOWARD-GRENVILLE, JENNIFER
METZGER, MATTHEW L.
MEYER, ALAN D.
description We build theory on the process of collective identity resurrection through a qualitative study investigating how community members reenergized a valued community identity following years of decline. Our findings suggest a recursive model of identity resurrection, in which community leaders marshal tangible resources such as money and human talent to orchestrate experiences and community members authenticate the experiences by judging them resonant with memories and existing identity symbols. This model draws attention to the role of experience and emotion in identity processes, extending theory that has tended to focus narrowly on cognitive aspects of collective identity. We discuss implications for processes of identity reproduction and resurrection in organizational settings, and for interdependencies between community and organizational identities.
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subjects Communities
Community
Community associations
Community identity
Community participation
Custodians
Emotion
Emotions
Group identity
Memory
Olympic games
Organization theory
Organizational behaviour
Organizational identity
Qualitative analysis
Qualitative research
Resurrection
Social identity
Sports fandom
Studies
U.S.A
title REKINDLING THE FLAME: PROCESSES OF IDENTITY RESURRECTION
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