The disgust-promotes-disposal effect

Individuals tend toward status quo bias: preferring existing options over new ones. There is a countervailing phenomenon: Humans naturally dispose of objects that disgust them, such as foul-smelling food. But what if the source of disgust is independent of the object? We induced disgust via a film c...

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Veröffentlicht in:Journal of risk and uncertainty 2012-04, Vol.44 (2), p.101-113
Hauptverfasser: Han, Seunghee, Lerner, Jennifer S., Zeckhauser, Richard
Format: Artikel
Sprache:eng
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