How to manage strategic alliances in OEM-based industrial clusters: Network embeddedness and formal governance mechanisms

The rapidly growing original equipment manufacturer (OEM)-based industrial clusters have been a prominent form of economic organization in several emerging Asian markets. Characterized by close interdependence and intertwined personal linkages, firms of Asian OEM-based industrial clusters participat...

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Veröffentlicht in:	Industrial marketing management 2012-04, Vol.41 (3), p.449-459
Hauptverfasser:	Lin, Hsin-Mei, Huang, Heng-Chiang, Lin, Chih-Pin, Hsu, Wen-Chung
Format:	Artikel
Sprache:	eng
Schlagworte:	Alliance governance Alliances Asia Business networks Cluster analysis Manufacturing Network embeddedness OEM OEM industrial clusters Relationship marketing Semiconductors Social networks Strategic alliances Strategic management Studies Taiwan Technology Transaction hazards
Online-Zugang:	Volltext
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