The impact of internal communication on strategic and economic effects in Serbian companies

► The impact of internal communication on strategic and economic effects. ► The data were collected by polling 100 managers from 100 Serbian companies. ► The multivariate regression and correlation dependence models are established. ► A significant positive relation between internal communication an...

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Veröffentlicht in:	Public relations review 2012-06, Vol.38 (2), p.288-293
Hauptverfasser:	Nikolić, Milan, Terek, Edit, Vukonjanski, Jelena, Ivin, Dragica
Format:	Artikel
Sprache:	eng
Schlagworte:	Communication Economic effects Impact analysis Internal communication Internal public relations Multivariate analysis Serbia Strategic effects Strategic management Studies
Online-Zugang:	Volltext
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