The Virtual Worlds Exploratorium: Using Large-Scale Data and Computational Techniques for Communication Research

The Virtual Worlds Exploratorium is a multidisciplinary project dedicated to the study of communication-related behaviors using data from massively multiplayer online games (MMOs). In a partnership with a corporation that hosts an MMO, a 20-person team of scholars is engaged in the study of behavior...

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Veröffentlicht in:Communication methods and measures 2011-04, Vol.5 (2), p.163-180
Hauptverfasser: Williams, Dmitri, Contractor, Noshir, Poole, Marshall Scott, Srivastava, Jaideep, Cai, Dora
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container_end_page 180
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container_title Communication methods and measures
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creator Williams, Dmitri
Contractor, Noshir
Poole, Marshall Scott
Srivastava, Jaideep
Cai, Dora
description The Virtual Worlds Exploratorium is a multidisciplinary project dedicated to the study of communication-related behaviors using data from massively multiplayer online games (MMOs). In a partnership with a corporation that hosts an MMO, a 20-person team of scholars is engaged in the study of behavior within a game and also game activities that parallel those in "real life" (e.g., economic activity, social networking, group processes). A key aspect of our approach is a unique multidisciplinary collaboration of social and computational scientists to help advance the state of the research. This article discusses the methodological, measurement and organizational challenges of the project, the game, the data, and several representative research streams. It also articulates several measurement issues that the research team has faced in order to provide best practices and lessons learned for others considering similar investigations.
doi_str_mv 10.1080/19312458.2011.568373
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source Taylor & Francis:Master (3349 titles)
subjects Behavior
Communication
Computer & video games
Social research
Studies
title The Virtual Worlds Exploratorium: Using Large-Scale Data and Computational Techniques for Communication Research
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