Contextual effects in scaling

Contextual effects in scaling

The effect of specific contextual levels upon empirical meaning of adjectives in scales was determined by 4 identical content forms. All 145 females got forms A and B, "which were in the context of "food,' one week apart." After 2 weeks ½ got a "roast beef" context and...

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Veröffentlicht in:Journal of applied psychology 1958-08, Vol.42 (4), p.247-251
Hauptverfasser: Fine, Bernard J, Haggard, Donald F
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Sprache:eng
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Adjectives
Contextual Associations
Human
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container_title Journal of applied psychology
container_volume 42
creator Fine, Bernard J
Haggard, Donald F
description The effect of specific contextual levels upon empirical meaning of adjectives in scales was determined by 4 identical content forms. All 145 females got forms A and B, "which were in the context of "food,' one week apart." After 2 weeks ½ got a "roast beef" context and ½ got the "stewed kidneys" context. The hypothesis that scale values of adjectives rated in a "food" context would increase when rated in a specific context of a highly acceptable food was verified.
doi_str_mv 10.1037/h0040050
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identifier ISSN: 0021-9010
ispartof Journal of applied psychology, 1958-08, Vol.42 (4), p.247-251
issn 0021-9010
1939-1854
language eng
recordid cdi_proquest_journals_614251248
source APA PsycARTICLES; Periodicals Index Online
subjects Adjectives
Contextual Associations
Human
title Contextual effects in scaling
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