The business case for diversity and the perverse practice of matching employees to customers

Purpose - The typical "business case" for workforce diversity management in the USA implies that matching the demographic characteristics of sellers to buyers increases firms' productivity and profitability. This paper aims to explore the consequences for both employers and employees...

Ausführliche Beschreibung

Gespeichert in:

Bibliographische Detailangaben
Veröffentlicht in:	Personnel review 2010-06, Vol.39 (4), p.468-486
Hauptverfasser:	Bendick, Marc, Lou Egan, Mary, Lanier, Louis
Format:	Artikel
Sprache:	eng
Schlagworte:	Advertising Affirmative action African Americans Civil rights Customers Discrimination in employment Employees Employers Employment discrimination Equal opportunities Human resource management Managers Market segmentation Market segments Marketing Minority & ethnic groups Multiculturalism & pluralism Retailing Retailing industry Studies Women Workforce Workplace diversity
Online-Zugang:	Volltext
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Schreiben Sie den ersten Kommentar!