Revising AACSB-accredited BBA and MBA core curricula: Kotter’s 8 steps in action

PurposeThe purpose of this paper is to chronicle a major curricular change initiative involving BBA and MBA core program reviews and revisions at an Association to Advance Collegiate Schools of Business (AACSB)-accredited College of Business. The authors provide rationales for the change effort that...

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Veröffentlicht in:Journal of international education in business 2025-01, Vol.18 (1), p.8-25
Hauptverfasser: McKee, Rob Austin, Botsford Morgan, Whitney
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Sprache:eng
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