Road–Rail Intermodal Travel Mode Choice Behavior Considering Attitude Factors
Road–rail intermodal transportation (RRIT) leverages the advantages of multiple transport modes and is crucial for addressing the current issue of imbalanced development in the transportation sector. However, passengers’ behavior in choosing RRIT remains unclear, and it is necessary to optimize trav...
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Veröffentlicht in: | Sustainability 2024-07, Vol.16 (14), p.5955 |
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description | Road–rail intermodal transportation (RRIT) leverages the advantages of multiple transport modes and is crucial for addressing the current issue of imbalanced development in the transportation sector. However, passengers’ behavior in choosing RRIT remains unclear, and it is necessary to optimize travel service quality through analyzing RRIT choice behavior based on user perceptions. This study designed a stated preference experiment that included both direct and multi-modal travel options. A hybrid choice model considering attitude variables was constructed, and four latent attitude variables—convenience, economy, comfort, and riskiness—were extracted to analyze their impact on intercity travel mode choice behavior under conditions of ticket booking uncertainty. The results revealed that the ticket booking success rate is a critical factor in travelers’ decision-making. Passengers tend to choose travel options with higher ticket booking success rates, even if it entails a slight increase in the ticket prices for the high-speed rail to high-speed rail transfer option. The attitude variables significantly influence intercity travel mode choice behavior, with travelers generally exhibiting a preference for risk avoidance in their travel options. Moreover, there are differences among various groups of travelers in their preferences and demands for the convenience, economy, and comfort aspects of travel options. These research findings can enhance our understanding of the key factors influencing the selection of RRIT services, thereby supporting RRIT designers and planners in improving service quality and facilitating the future growth of RRIT. |
doi_str_mv | 10.3390/su16145955 |
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However, passengers’ behavior in choosing RRIT remains unclear, and it is necessary to optimize travel service quality through analyzing RRIT choice behavior based on user perceptions. This study designed a stated preference experiment that included both direct and multi-modal travel options. A hybrid choice model considering attitude variables was constructed, and four latent attitude variables—convenience, economy, comfort, and riskiness—were extracted to analyze their impact on intercity travel mode choice behavior under conditions of ticket booking uncertainty. The results revealed that the ticket booking success rate is a critical factor in travelers’ decision-making. Passengers tend to choose travel options with higher ticket booking success rates, even if it entails a slight increase in the ticket prices for the high-speed rail to high-speed rail transfer option. The attitude variables significantly influence intercity travel mode choice behavior, with travelers generally exhibiting a preference for risk avoidance in their travel options. Moreover, there are differences among various groups of travelers in their preferences and demands for the convenience, economy, and comfort aspects of travel options. These research findings can enhance our understanding of the key factors influencing the selection of RRIT services, thereby supporting RRIT designers and planners in improving service quality and facilitating the future growth of RRIT.</description><identifier>ISSN: 2071-1050</identifier><identifier>EISSN: 2071-1050</identifier><identifier>DOI: 10.3390/su16145955</identifier><language>eng</language><publisher>Basel: MDPI AG</publisher><subject>Attitudes ; Behavior ; Data collection ; Decision making ; Energy consumption ; High speed rail ; Holidays & special occasions ; Intermodal transportation ; Optimization algorithms ; Passengers ; Purchasing ; Questionnaires ; Success ; Sustainability ; Ticket sales ; Travel</subject><ispartof>Sustainability, 2024-07, Vol.16 (14), p.5955</ispartof><rights>2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). 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The attitude variables significantly influence intercity travel mode choice behavior, with travelers generally exhibiting a preference for risk avoidance in their travel options. Moreover, there are differences among various groups of travelers in their preferences and demands for the convenience, economy, and comfort aspects of travel options. 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However, passengers’ behavior in choosing RRIT remains unclear, and it is necessary to optimize travel service quality through analyzing RRIT choice behavior based on user perceptions. This study designed a stated preference experiment that included both direct and multi-modal travel options. A hybrid choice model considering attitude variables was constructed, and four latent attitude variables—convenience, economy, comfort, and riskiness—were extracted to analyze their impact on intercity travel mode choice behavior under conditions of ticket booking uncertainty. The results revealed that the ticket booking success rate is a critical factor in travelers’ decision-making. Passengers tend to choose travel options with higher ticket booking success rates, even if it entails a slight increase in the ticket prices for the high-speed rail to high-speed rail transfer option. The attitude variables significantly influence intercity travel mode choice behavior, with travelers generally exhibiting a preference for risk avoidance in their travel options. Moreover, there are differences among various groups of travelers in their preferences and demands for the convenience, economy, and comfort aspects of travel options. These research findings can enhance our understanding of the key factors influencing the selection of RRIT services, thereby supporting RRIT designers and planners in improving service quality and facilitating the future growth of RRIT.</abstract><cop>Basel</cop><pub>MDPI AG</pub><doi>10.3390/su16145955</doi><orcidid>https://orcid.org/0000-0002-0347-5154</orcidid><oa>free_for_read</oa></addata></record> |
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subjects | Attitudes Behavior Data collection Decision making Energy consumption High speed rail Holidays & special occasions Intermodal transportation Optimization algorithms Passengers Purchasing Questionnaires Success Sustainability Ticket sales Travel |
title | Road–Rail Intermodal Travel Mode Choice Behavior Considering Attitude Factors |
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