Antecedents of Islamic credit card adoption in Pakistan: an empirical study based on the decomposed theory of planned behavior

Purpose In the past three decades, the expansion of Islamic banking has been recognized as one of the most significant financial developments across the world, and to enhance their market share in the highly competitive global banking market, these Islamic banking institutions must continue to be in...

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Veröffentlicht in:Journal of Islamic marketing 2024-07, Vol.15 (8), p.1942-1964
Hauptverfasser: Jawaid, Syed Tehseen, Saleem, Almas, Sharif, Ilma
Format: Artikel
Sprache:eng
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