RETAIL STORE IMAGE, BONA FIDE OCCUPATIONAL QUALIFICATIONS, AND JOB DISCRIMINATION: ESTABLISHING THE ESSENCE OF THE BUSINESS FOR RETAIL ORGANIZATIONS

The authors examine the relationships among the concepts of bona fide occupational qualifications, retail store image, and job discrimination. Retailers increasingly must grapple with employees' physical or demographic attributes as bona fide occupational qualifications for the purpose of creat...

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Veröffentlicht in:Marketing management journal 2008-04, Vol.18 (1), p.54-62
Hauptverfasser: Borna, Shaheen, Stearns, James M, Smith, Brien N, Emamalizadeh, Kian
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Sprache:eng
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