Looking good and sounding right: a scale development of aesthetic labor in the hospitality industry

PurposeThis study aims to develop a measurement scale for employee aesthetic labor (AL) in hospitality from the perspectives of frontline employees of international tourist hotels and airlines.Design/methodology/approachThe authors utilized both qualitative and quantitative methods to develop the AL...

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Veröffentlicht in:	Journal of Hospitality and Tourism Insights 2024-04, Vol.7 (2), p.1263-1281
1. Verfasser:	Luoh, Hsiang-Fei
Format:	Artikel
Sprache:	eng
Schlagworte:	Aesthetics Behavior Clothing industry Corporate image Customer services Dramaturges Dramaturgy Employees Hospitality industry Personal appearance Recruitment Soft skills
Online-Zugang:	Volltext
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