Creating competitive advantage for sportswear business using PIECES framework and e-commerce website design (a case study)

The fact that customers’ need of sportswear has been increasing ever since the pandemic hit while they were trapped at home has encouraged businesses to provide alternative means to deliver their products. MS Store is a sportswear business located in Lhokseumawe, Province of Aceh, that sells various...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Syahriza, Syahriza, Izzaty, Nur, Sidiq, Billy Kurniawan, Rahmawati, Sri, Zuhri, Sarika
Format:	Tagungsbericht
Sprache:	eng
Schlagworte:	Business competition Competitive advantage Customers Displays Electronic commerce Pandemics Sales Sport clothes
Online-Zugang:	Volltext
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