Seeking empathy or suggesting a solution? Effects of chatbot messages on service failure recovery

Chatbots as prominent form of conversational agents are increasingly implemented as a user interface for digital customer-firm interactions on digital platforms and electronic markets, but they often fail to deliver suitable responses to user requests. In turn, individuals are left dissatisfied and...

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Veröffentlicht in:Electronic markets 2023-12, Vol.33 (1), p.1-22, Article 56
Hauptverfasser: Haupt, Martin, Rozumowski, Anna, Freidank, Jan, Haas, Alexander
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Sprache:eng
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