Integrated optimization of design and production for personalized products

Purpose The purpose of this paper is to study the profit optimization of manufacturers who provide personalized products to customers, thus avoiding additional operational costs and response times in the production process of personalized product design. Design/methodology/approach First, the author...

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Veröffentlicht in:	Journal of modelling in management 2023-11, Vol.18 (6), p.1669-1695
Hauptverfasser:	Cheng, Bayi, Shi, Xinyan, Gao, Junwei, Zhu, Huijun
Format:	Artikel
Sprache:	eng
Schlagworte:	Brand loyalty Customers Customization Manufacturers Manufacturing Operations management Optimization Product design Profits Retail stores Supply chains
Online-Zugang:	Volltext
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