Modeling self-identification, memorable tourism experience, overall satisfaction and destination loyalty: empirical evidence from small island destinations
PurposeAlthough many studies addressed destination marketing concepts, the relationship between self-identification, memorable tourism experiences, overall satisfaction, and destination loyalty in small island destinations remains unknown. To address this issue, the authors established a model based...
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Veröffentlicht in: | Journal of Hospitality and Tourism Insights 2023-04, Vol.6 (2), p.1001-1023 |
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Format: | Artikel |
Sprache: | eng |
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