The role of affect in international opportunity recognition and the formation of international opportunity beliefs
Despite the significance of individual factors in how entrepreneurs recognize international opportunities either by active search or passive discovery, prior research has typically focused on cognitive aspects overlooking affect as a critical driver of this process. Drawing upon broaden-and-build an...
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Veröffentlicht in: | Review of managerial science 2023-04, Vol.17 (3), p.941-983 |
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