PRESENTING A MODEL TO IMPROVE THE COMPETITIVE INTELLIGENCE OF FIRST-LEVEL INDUSTRIAL UNIVERSITIES IN TEHRAN (STUDY CASE: SHARIF, AMIR KABIR AND KHWAJA NASIRUDDIN TUSI UNIVERSITIES)

The present research was carried out to present a model for improving the competitive intelligence of first-level industrial universities in Tehran. In terms of practical purpose, in terms of mixed approach, and terms of strategy, this research was a survey in the qualitative part, content an approach, and in terms of strategy, this research was a survey type in the qualitative part, content analysis, and in quantitative part correlation. In the qualitative part, in addition to reviewing the texts, 23 people were selected as participants in the research in a targeted way to conduct semi-structured interviews. In the quantitative part, the total size of the statistical population was 1792 people, including 1253 faculty members and 539 seniors and experts of the universities. The original sample size was estimated to be 317 people according to the Crosby-Morgan table, and according to the use of the structural equation technique to maintain the necessary power for more stable estimates of parameters and standard errors, the sample size was finally estimated to be 350 people. The findings of this research show that competitive intelligence in universities includes eight main dimensions and eight influential factors and in order to improve competitive intelligence, investment should be made on them.